Differences between transcreation and marketing translation

transcreation vs marketing translation

The same approach Transcreation and marketing translation are both approaches to translating messaging from one language to another. In marketing, the translators must adapt the language for a new culture in order to convey the same meaning of the original message. They do this by interpreting slang, humour and cultural references. Unlike marketing translation, in […]

How does Machine Translation Post-Editing Work?

Definition of Machine Translation Post Editing

Definition of Machine Translation The definition is the first thing we’ll look at. The automated translation of source material into another language is referred to as MT stand for machine translation. Due to advancements in both software and hardware, MT has seen a significant boost in speed and accuracy in recent years. The language industry’s […]

Why is copywriting such a big deal?

Copywriting jobs

Copywriting as a service and a career option has surged in popularity recently. There’s a simple reason for this prosperous outlook. Online business is booming, every single internet business, without exception, needs copywriting resulting in high demand of copywriting jobs. What is copywriting? Copywriting is the practice of creating words that are designed to elicit […]